Modern technology has reshaped the world into a new world. Indeed, today there are several ways that technology modifications within a company can impact operations. As business continues to indulge in many ways, the use of AI has marked the most efficient range of changes. Learn how Artificial Intelligence transforms a company like Mondelez—the company making Oreo cookies—in a major way in its business.
What is AI and How Does It Help?
Artificial intelligence is computer technology whereby technologies think and learn in the same manner as humans. AI analyzes large amounts of data, makes its own decisions, and forecasts future trends. Mondelez utilizes Artificial Intelligence in this way:
Improving Recipes
When it comes to making delicious snacks like Oreos, the recipe is everything. Mondelez is utilizing AI to assist food scientists in developing more effective recipes. Here are some ways Artificial Intelligence is assisting:
- Calibrating ingredient traits: AI helps in adjusting the amount and type of ingredients to ensure the perfect taste, texture, and nutritional value.
- Cost Efficiency: Artificial Intelligence calculates the cost of ingredients and suggests cheaper alternatives without compromising on quality.
- Environmental Impact: Artificial Intelligence considers the environmental effects of using certain ingredients and suggests more sustainable options.
- Nutrition: AI ensures that the snacks are not only tasty but also healthy by balancing nutritional content.
Speeding Up Production
Producing snacks quickly and efficiently is key to meeting consumer demand. Here’s how AI is speeding up the process:
- Accelerating Product Trials: Before a new snack hits the market, it goes through several trials to ensure it meets quality standards. Artificial Intelligence speeds up this process by analyzing data from previous trials and predicting outcomes.
- Automating Tasks: AI can automate repetitive tasks, allowing human workers to focus on more creative and important aspects of snack production.
Benefits of Using AI in Business
The use of Artificial Intelligence in Mondelez’s operations has several benefits:
1. Effective Innovation
With AI, the company can test new pieces of methods of production and recipes in a speedy process, hence allowing quicker entry of new products into markets than ever before.
2. Cost Savings
In this regard, optimizing ingredient costs and wastefulness can help save money for the firm, thus creating possible lower prices for customers or extra profits from this.
3. Sustainable Solutions
Artificial Intelligence helps Mondelez in choosing ingredients that benefit the environment. This also makes their products more appealing to the consumers who care about sustainability.
4. Improved Products
Snacks are not only delicious, but with the help of AI, they are made nutritious and sustainable as well. Hence, better products that any consumer would enjoy.
Other Ways AI is Changing Business
Mondelez is just one example of how Artificial Intelligence is revolutionizing business. Here are a few more ways AI is making an impact:
1. Customer Support
It also forms another primary aspect of Artificial Intelligence’s introduction within the organizations. Though there are many companies that use AI-based chatbots for 24/7 customer service, through common questions such as complaint resolution to online sales assistance, they generally do it for other than communication purposes.
2. Data analysis
Machine learning offers businesses valuable predictions from huge amounts of data on market trends and consumer behavior. This, in turn, helps the companies in strategizing on new products and marketing.
3. Automation
AI covers a wide range of application areas within businesses, mainly from accounting, supply chain management, and many more. It removes errors and increases efficiency.
The Future of AI in Business
As an Artificial Intelligence technology continues to advance, we can expect even more innovative applications in the business world. Here are a few things to look out for:
1. More Personalized Products
AI will help companies create products tailored to individual consumer preferences. For example, snacks could be customized based on a person’s dietary needs and taste preferences.
2. Enhanced Customer Experience
Artificial Intelligence will continue to improve customer service by providing more personalized and efficient support. This could include AI-powered virtual assistants and personalized marketing campaigns.
3. Increased Efficiency
AI will automate more business processes, making operations faster and more efficient. This will allow companies to focus on innovation and growth.
Mondelez’s use of AI in improving recipes and speeding up production is just the tip of the iceberg. Artificial Intelligence is transforming businesses across various industries, from customer service to data analysis. As technology continues to evolve, we can expect even more exciting innovations that will change the way businesses operate and how we enjoy our favorite snacks. If you are not using AI for your business’s improvements, then what are you waiting for?